Tuesday, 6 December 2016

Audience Profiling



Above are the statistics of a profiling for a film similar to the one we intend to make. This film had the same target audience that we wish to target our film towards. It is interesting to see who went to see this film when it was released as we can see who the film would initially be popular with. This will help us to target our film correctly towards the audience we wish to view it. 

From the table, we can see that the main age range of people that went to see it is between 15 to 24 years old and was seen by about the same range of males and females. The fact that it appeals to both genders and a wider audience in general shows us how that specific age range choose to spend their time, at the cinema specifically. It shows us that the age range we should be targeting is around 15 to 30 as the film was most popular with this age range. We will most likely make our film a 15 rating because of this. 


A 15 rated film means only people aged 15 and above are allowed to view it in the cinema. These films are allowed to showcase drugs and violence but should not encourage such actions. Violence such as hanging, suicide and self harming also shouldn't be shown graphically or in much detail. Weaponry involved should also not be shown graphically or only in context of the film. Strong language used must be limited and the amount depends on the manner in which it is being used. Horror films are allowed to show limited nudity but is generally not used as a part of this genre as it deters the audience. Threat can be used as this creates tension in all horror movies. Injuries in horror films should not be extended images or extremely gory. 

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